Honda's F1 EarthDreams

While watching this weekend’s Formula 1 race from Australia (boy, it’s nice to have them back), we noticed that Honda is continuing their green F1 project, as started last season.
This season it’s called EarthDreams and its a marketing program whose message is to be carried on the tail of their cars. Investing in and supporting projects they find inspirational, Honda has already committed $1.2million to the initiative. Those supported include Marine Stewardship Council, Forest Stewardship Council and Green Light Trust, amongst many others.
Kinds of makes you cheer for Button and Barrichello a little, no?



