Fetzer's Earth-Friendly Wine
Marketing themselves as the Earth-Friendly Wine, California-based Fetzer strives to ensure that their wines are great sippers while also managing their impact on the environment. Fetzer has pursued sustainable practices, making it EPA’s 2007 winner of the ‘Best of the Best’ ozone protection award. More on Fetzer after the jump.
Green Inside And Out: In 1995, Fetzer completed construction on a 10,000 sq foot administration building made almost exclusively of recycled materials. The building is one of the world’s first large-scale uses of rammed-earth construction and 100% of energy used is from renewable resources such as solar, wind and geothermal energy.
Green Packaging: Fetzer wine bottles are made from 35% post-consumer recycled glass and our case partitions use 100% recycled material. Waste Reduction: Through company-wide reduction efforts, Fetzer has reduced its waste to landfills by 96% since 1990. Saying No to CO2: By using biodiesel fuel in many of their trucks and tractors, they have reduced carbon dioxide emissions by about four metric tons a year. Harnessing the Sun: Atop Fetzer’s bottling facility is one of the wine industry’s largest solar array, which is capable of generating 1.1MM kilowatt hours of clean energy — equivalent to planting nearly 200 acres of pine or fir forest. Growing Green: Every one of the approximately 1,800 acres they farm is certified free of pesticides, herbicides and chemical fertilizers.
Water Conservation and Quality: Since 1999, Fetzer has reduced water usage by 24% or 8 million gallons annually — enough for 63 US families for an entire year.
Biodiversity: Fetzer utilizes a range of cover crops and promotes biodiversity in the vineyards and landscape.
Carbon Footprint: Fetzer wine bottles use lightweight glass, which reduces our carbon footprint by 14%.
I think we should all try a bottle of Fetzer Chardonnay this week and raise a glass to these efforts.